I help founders and business owners turn their email list into their most reliable growth channel — without overwhelming their audience or blending in with every other email in the inbox.
"Honestly? I didn't know my email list was sitting there ready to work for me. Now it's my favorite part of the business."
Nice to meet you
After 6+ years working across agencies and in-house teams, I've seen what separates email programs that drive real results from the ones that just take up space in someone's inbox. Spoiler: it's not about sending more, it's about sending smarter.
I work with founders and business owners who are building something they're genuinely proud of and need an email program that reflects that. I bring the strategy, data, and creative thinking. You bring the vision.
A little backstory
Spent years inside digital marketing agencies learning email from every angle — strategy, copy, design, and analytics (my personal favorite).
Took everything agency life taught me and applied it in-house — owning full email programs for B2C brands and getting obsessed with what actually moves the needle.
Packed up and moved to Boston — a new city, new energy, and the push I needed to go all-in on working with businesses I actually love.
Working my way through every local coffee shop Boston has to offer while I grow my business. If you have a rec, I want it.
Ways to work together
Whether you need a quick gut-check or someone to take the whole inbox off your plate, there's a way in.
Most people come to me saying "I know I should be doing more with email, I just don't know what." That's exactly what I'm here for. Let's figure it out together.
A no-pressure call to understand your business, your goals, and what's been getting in the way.
I look at what you've got — your list, your flows, your history — and figure out exactly what needs to happen next.
Strategy, copy, design — I put it all together. You stay in the loop without getting buried in the weeds.
Your email program runs, your audience stays warm, and you get to focus on the parts of your business you actually love.
Ready when you are
No pressure, no pitch deck. Just a conversation about your business and whether I can help. Let's connect!